It’s hard to believe there wasn’t a time when when we didn’t have the and Internet and Social media. The change is mind boggling.

On every level of our lives – especially in the sales and marketing arenas.

There’s Face Book, Twitter, Linked In, Instagram, Pinterest, Google, You Tube, blogs, apps… seems everyday there is a new entrant.

The big thing, of course, about Social Media is that you don’t need to be a marketing giant to sell your product. You just need to understand the power of social media and how it can work for you.

Whatever media you choose, though, getting it right is critical, because if no one knows you or your product/service, they can’t buy it. Nothing happens until you sell something or close a deal

At the end of the day the best selling tools are not only the sexy ones – they are the ones that work.